A well designed website showcases a company's unique brand identity and educates its audience on relevant products/services on a global scale. Websites serve as an essential platform for transactions and building credibility in the digital landscape—in many cases a crucial element of modern business.
Expertise
Websites are not a one size fits all asset, just like any other element of a brand they have a job to do. Depending on your business, the platform they are hosted on (Webflow, Wix, Squarespace, Wordpress, Kajabi,etc.) will have different functions to suit a companies' needs.
Goal
The process involves reviewing your company goals and market to see what makes sense for your company and then design an interface that feels seemless to your customers. The goal is for them to be able to find what they are looking for quickly and enjoy the experience with a balance of written and visual content.
Approach
Once we understand the job of the website and the market, it is designed with the user in mind. For instance, the are usual two common types of users—a person who likes to read from top to bottom—and a person who scans and navigates. The approach is to understand the primary audience and gear the layout to their needs, while also making it accessible for the other secondary market users.
Service List
- Custom User Interface Design
- Landing Pages
- Online Academies
- Ecommerce
Services
Marketing Materials
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A collateral item is any kind of digital or print media used to promote a brand. From a business card to apparel, to a door decal on a storefront window—they are all elements that make up a brand.
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Website Design
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A well designed website showcases a company's unique brand identity and educates its audience on relevant products/services on a global scale. Websites serve as an essential platform for transactions and building credibility in the digital landscape—in many cases a crucial element of modern business.
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Branding
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Brand love perpetuates return customers and word of mouth referrals in a way that advertising can never achieve because people are buy in on their own terms—they aren't being sold to.
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Document Design
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When a document is well designed, readers understand the information more quickly and easily—they feel more positive about the topic and more accepting of its message.
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Consulting
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I also offer an hourly consulting fee where I can assist with visual performance recommendations and correspondence with other creatives.
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